Case Studies

REQUIREMENT
The national retail pharmacy chain acquired a competitor with 488 locations and needed resources to convert the pharmacies over to the new brand.

The national retail pharmacy chain required RGIS to provide the following:

• A team of experienced merchandisers able to:
  • Build fixtures
  • Move fixtures
  • Tag fixtures
  • Install signage
• The ability to cover various locations across the country
• In order to remain profitable, the deadline for the store conversions was six months
• Required the identification of 30% of the acquired merchandise which were non-compliant products

SOLUTION
The national retail pharmacy chain partnered with RGIS to complete the rebranding store conversion project, and RGIS provided the following:

• RGIS scheduled 33 experienced teams including 50 Merchandising Managers and 110 Merchandising Specialists
• Training began immediately for supervisors and merchandising specialists
• The training focused on the customer’s floor plan and tagging standards
• Teams were mobilised in a timely fashion, and the conversions began
• RGIS managed and supported the rebranding store conversions

RESULTS
The national retail pharmacy chain found by outsourcing the rebranding store conversion project to RGIS, the following results were achieved:

• RGIS auditors had previously worked with the customer, performing pharmacy and wall-to-wall inventories, so were aware of the specific retail environments
• RGIS provided a total of 2,100 experienced merchandisers for the project
• RGIS managed 306 store conversions and supported 182 more conversions during the project
• Resource allocation adjustments were made immediately due to daily reporting. This attention to detail allowed the project to be completed on time and within budget